Lisa Beauty brand from LivingLifeStyle Group (formerly "Publishing House "BURDA") and SOHO Fashion Group (a leading distributor of footwear and accessories, as well as sexual wellness products in Russia and CIS countries) announced the conclusion of partnership relations. As a result of the cooperation, Lisa Beauty products appeared in Russian cosmetics and perfumery retailer Golden Apple in the Beauty and Care category.
The strength of the Lisa brand is backed by its media background and supported by a loyal audience of over 4 million people. These are readers of Lisa magazine, users of the lisa.ru website and loyal followers in the brand's social networks.
Lisa Beauty offers a wide range of hair care products. Shampoos, conditioners and masks for different hair types, including the Color Care line, created specifically for the care of colored hair. The products are made up of natural ingredients, which thanks to modern technological processes have retained all their beneficial properties.
Lisa line of products was developed by experts of beauty industry in close cooperation with the target audience of the magazine, so the products meet the basic needs of modern women, taking care of their beauty and health.
Thanks to the extensive experience of SOHO Fashion Group and with the help of the influential position of the Golden Apple cosmetics and perfume retail chain, sales prospects for Lisa Beauty opened up. The media fame and unique business tools of LivingLifeStyle Group gave a successful start for the brand's products.
At the moment, Lisa Beauty products are available in the online store and already in five retail stores of the Golden Apple chain in different cities of Russia:
- Planeta shopping center, Enthusiastov St., 20, Ufa
- Evropeisky shopping center, Kievsky vokzal pl. 2, Moscow
- Triumph shopping center, Zarubina St., 167, Saratov
- SALARIS shopping center, 23 km, Kievskoe shosse, 1, Moscow
- Nevsky shopping center, Nevsky prospect, 114-116, literature A, St. Petersburg
Entrance to private zone