On October 05, 2020 , SOHO Fashion Group began selling a new shoe store franchise
HOLDING NEWS

On October 1, the opening of a new Soho store in the RIO Sevastopol shopping center took place.

The founder of Soho Fashion Group, Jacob Treskov, and the Managing Director of the company, German Shekhovtsev, took part in the Round Table "Transformation of demand and Consumption. Transformation of the market. Business Transformation", which took place on September 11 as part of the Fashion Retail Russia forum.

From September 10 to 12, the main franchise event of the year – BUYBRAND 2020 - took place at the Main Stage in Moscow

In 2020, Soho Fashion received the status of an exclusive distributor of Camel Active brand shoes

Like other well-known representatives of the fashion industry, Picard has not remained aloof from the struggle for the purity of the seas and oceans

For a number of years, Happy Socks has been collaborating on the creation of prints with artists and celebrities from different countries

The topic of conscious consumption has become mainstream in the fashion industry over the past two years.

Provocation! This is how you can characterize the spring-summer 2020 shoe collection from the famous Buffalo brand.

The revival of the trends of the 90s has become an integral part of street style in all fashion capitals of Europe.